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Ad Channels

  • Amazon
  • Display & Video
  • Instagram
  • Line

Modeling Period

  • From May 4, 2022
  • To December 13, 2024

Model 1

Revenue

KPI

$29999

Total Spend

93%

Model Accuracy

0.46%

Estimated Error

Channel Contribution

20%

  • Amazon

20%

  • Display & Video

77%

  • Instagram

30%

  • Line

Model 1 Insights

133.23

Blended ROAS

14.86

Incremental ROAS

30%

Baseline

  • These are some insights
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Model 2

Leads

KPI

$120000

Total Spend

89%

Model Accuracy

5.46%

Estimated Error

Channel Contribution

12%

  • Amazon

12%

  • Display & Video

Model 2 Insights

40

Blended CPA

60

Incremental CPA

20%

Baseline

  • Some insights
  • Some more insights

Key recommendations from Lifesights blended approach

Some recommendation

Thank you for choosing Lifesight as your marketing measurements partner. We look forward to continuing our partnership with Hovers. Please reach out to discuss how we can further support your marketing efforts.